Interior design is in Natalia Zubizarreta’s blood. Literally. Her first influence was her grandmother, an Argentine advertising creative with a great personality. She lived with her as a child, and she remembers how she usually put her penchant for decoration into practice, reorganising the furniture in the house or changing the colour of the walls. She also recalls the first renovation of that home when she was fourteen, and how her curiosity was piqued after getting involved and participating in the experience. She felt a pull inside her and, when she was eighteen, while working weekends at a homeware and interiors shop, she knew for a fact that that was what she really wanted to do.
She began her training Fine Arts—to a great extent to make the people around her happy—, but it wasn’t long before she was juggling it with Interior Design, which was what she really wanted to do. After finishing her studies, she joined a studio, where she worked for ten years until she decided to branch out on her own to blaze her own trail in 2015. At present, with the support of a great team, she offers architecture, technical architecture, interior design, styling, decoration and construction management services throughout Spain, carrying out refurbishments and getting involved in new-build projects.
One of the keys that led her to open her own studio was the need to move away from a pervading line of thinking in her profession: putting the creative ego before customer needs. This reflection led to her concept of ethics in interior design, where the priority is on truly listening to people, seeking to understand their ideas in depth to bring them to life in the best way possible. An ethics that also seeps over into the financial aspect of things, where she makes every effort to stay within the budget and even raises awareness among clients who want to spend more than is strictly necessary.
Likewise, this philosophy gives rise to her concern for the projects’ sustainability in the long run, looking after aesthetic aspects but without losing sight of practical factors that help them stand the test of time. Natalia defines her style as neither modern nor classic, as she considers everything on a case-by-case basis. Her concept of home as a temple leads her to create bright, harmonious, cosy and serene atmospheres. She always errs on the side of caution, conceptualising homes with subtle, neutral colours as the backdrop to allow for some creative licence with the furniture or styling. In short, she does her best to attain this ideal: that, even after ten years, her work will look as if she had just turned it over.