Traç Cuines can trace its beginnings back to 1982, when Josep Mª Soler, a self-taught man fascinated by the world of construction, opened a small kitchen cabinet shop in the Sants neighbourhood (Barcelona). His wife, Amelia Montserrat, embarked on this adventure with him right from the start, taking charge of carefully decorating the kitchens on display in the showroom. In 1995, coinciding with the move to its current location, the studio became an exclusive distributor for the Santos brand in uptown Barcelona.
Traç Cuines was founded as a family business, and its future is assured with the addition to the company of the founders’ two children, Jordi and Mariona Soler. The former began working in the business casually, working at the showroom while finishing his university studies. In 2008, he joined the company for good, taking over the reins of the sales and customer service departments. His sister, a graphic designer by trade, joined the team a little later, after a professional career in Madrid. At present, she heads the technical department and is charge of the social media communications strategy. Both agree that their father sets a wonderful example with his capacity for hard work, professionalism and honesty—values that are closely linked to the studio’s way of working.